Identity, print & type · Tel Aviv

Selected work

Case studies in identity, editorial, and print—context, craft, and constraints laid out in each project.

branding

Museum of Typography

Typographic museum identity—contrast, collateral, system end-to-end
branding & book cover design

Kis Library

Pocket book series—covers, box, and a restrained grid that holds every title
poster design

Sound of Concrete

Three posters—texture, brutalist type, and a read on the city in print
menu design

Norish

Client café—menus and identity tuned for legibility where people actually order

I work best when the ask is a system, not a one-off: type that carries logic, print that survives contact with the real world, and identity that still makes sense on the hundredth application.

  • Approach Concept before aesthetics
  • Craft Type as structure
  • Scope Systems over surfaces

Highlights

The same projects, in passing—detail, scale, context.

Kis Library packaging
Kis Library books box
Museum of Typography glass sign
Museum of Typography postcards
Sound of Concrete hero poster
Sound of Concrete poster in street
Sound of Concrete three posters together
Norish drinks
Norish morning menu coffee
Norish menu design
Kis Library box mockup
Kis Library tote bag
Museum of Typography letterpress kit
Museum of Typography playing cards

About

I'm Shaya, a graphic designer from Tel Aviv. I'm passionate about typography, branding, and print.

I love experimenting with different styles and mediums, and I'm always looking for the balance between something that works and something that stands out.

Email · Contact

Contact

Freelance, internships, junior studio roles—especially branding, editorial, books, posters, and anything that needs a clear system behind it.

kleinmanshaya@gmail.com

052-790-4696

One line on timeline and what you need (PDF, deck, site) helps me answer in kind.